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This great commercial combines more than just Stars Wars and Adidas — it re-imagines the famous Mos Eisley Cantina scene from Star Wars Episode IV with a new cast, including Daft Punk (they won’t serve droids, but robots are fine), Snoop Dogg, Franz Beckenbauer, Stone Roses’s Ian Brown, Ciara, Noel Gallagher, Jay Baruchel, DJ Neil Armstrong and David Beckham.

The cast gathers in the Cantina (alongside original players Han Solo, Chewbacca, C-3PO, R2-D2 and Obi-Wan Kenobi) to watch the 2010 FIFA World Cup.


Director: Nima Nourizadeh

Agency: Sid Lee

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